The study has been conducted about the taxi business and why and how taxi companies lose their customers. Few leave because their needs and complaints were not entertained as their requirements, but most of the customers that you lose are due to not-so-different services and worse attitude of taxi companies toward their clients and customers.
There is some percentage of customers who come and take your
service just because they found the services cheap. Their loyalty is limited to
price, and you must not focus on this customer group as they are not more than
9-10%. Not only they are cheap, they are also demanding because they want to
take you down to cheapest price and not let you mare profit while dealing with
“this kind”. Crowthorne cab service is service of Platinum cars in Crowthorne city.
Do not ever lose your 80-90% of customers by running after these
“cheap-price-seeker” customers. Your focus needs to be on the marketing
campaign to satisfy the need of customers who are here to stay for long based
on service and not the price.
Two high priority focus groups are the unsatisfied customers
with complains and customers who want the unique services. The customers who
are looking for uniqueness have highest percentage and you might lose them if
you are not creative in your business services. Bracknell Taxi is another Platinum car's service in Bracknell.
It takes hell lot of effort the try and keeping the majority of
customers from leaving by adding uniqueness into you services. Lot of customers
and lot of money, which requires an effective and efficient complaints
management system implemented to keep most of the customers from leaving.
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